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Speak Your Business in 30 Seconds or Less™

Would you like my entire step-by-step plan that has brought hundreds of thousands of dollars in business to professionals just like you… with the confidence and freedom of knowing that you can attract more attention,
more referrals and more clients
            whenever you want?

The step-by-step "Speak Your Business" formula uses the same techniques that grab the attention of the toughest audience in the world…
the editors and producers of Time, CNN, The New York Times, the Wall Street Journal, Vogue, People, and hundreds of other media. 

These secrets work like magic to grab the attention of your prospects and clients – and they'll never guess what you're doing!

This is the exact same formula that has resulted in:

• sharply increased client bookings
• multiple $100,000 contracts (yes you heard that right)
• 40% increased referral rates
• and multiple speaking engagements

You don't want them “faking interest.”  You do want them alert, curious, hungry.  

You want them wondering if they can afford you
before you've finished the conversation.

The "Speak Your Business" formula is the secret to getting more clients, more referrals, and more business right now.  With nothing but the words you’ve already got – and aren’t using.

Think your prospects have time to listen to a
boring, unfocused explanation of what you do?

WHAT IF I’M SHY?
DON’T WANT TO BRAG? HATE TO SELL?

• Even if you're shy – don't worry.  Your message will do all the work.
• Even if you have no confidence – this technique is so good that it will give you confidence, every time you use it.  Just ask the hundreds of people whose professional self-esteem jumped from a "4" to a "10" after they used the 30-Second Formula.
• Even if you can't explain what you do – you won't be explaining anything, just drawing in more business.
• Even if you hate to brag – why bother when the lure in your message is all subliminal?
• Even if you hate to sell – you can deliver this message anywhere and no one will ever feel sold

Here's just a hint of what you'll get:

1. 5 shocking reasons why people don't listen to you (especially when they're faking it!)
   
   Find out how to snap their interest back to your business, whenever you want.
   
2. The secret recipe for the 30-second message formula, step-by-step so you can't miss.
   
   Kiss your same-old introduction good-bye and say hello to techniques that will put your marketing message on steroids. 
   
3. 4 crucial differences that turn a boring introduction into a powerful, subliminal business hook
   
   Market your business anywhere, any time you choose. 
   Watch the reactions you get.
   
4. The 3 most important words your message must contain.
   
   Only 5% of people in business use this mind-blowing tool. And it's so simple your jaw will drop.
   
5. What do you say next?  5 subtle techniques to turn up the heat in any conversation.
   
   Don't leave them satisfied.  Leave them hungry.
   
6. What if they don't think they need you? 
   
   Try this amazing little trick and watch what happens.
7. Make them wonder why they didn’t hire you instead.
   
   With one little sentence.

AND MORE!

• Create customized openers your prospects can't resist.
• Stop labeling yourself out of potential business NOW.
• Discover the $$$ difference between an explanation and a hook.
• Discover why numbers are the killer secret to getting more business NOW.
• Learn how one verb can make your business unique in the eyes of others.
• Identify the primary need your service fulfills and create a subliminal offer for your prospect.

Why is this formula different than other “elevator pitches”?

1. Because it was developed in the trenches of Public Relations, where pitching an angle in 20 seconds can make or break careers. 
   
   What do you do if you hate an ad on TV?  Click it off! 
   
   What do they do if you’re boring them with your same-old introduction?  Click you off!  
   
   Inside their heads, where you can’t see.  And you can’t do anything about it!
   
2. Because it was developed by a professional, published author (Avon Books, Harper Collins) who knows just how to lower the defenses of your audience.
   
3. Because it was developed by a media trainer with 18 years’ experience.  Someone who knows exactly which words will turn on the attention, interest and curiosity of the audience – and which words will turn them off.

Aren’t you sick of all those glazed eyeballs every time you introduce yourself?

Isn’t it time to stop leaving all that money on the table?

Why not lose that boring introduction you’ve secretly been embarrassed to use?

Isn’t it time to start attracting more referrals, more clients and more business?  NOW?

HOLD IT!! 

Let me read about the 30-Second Secrets and decide for myself if I want just the CD, or the CD *PLUS* 22 pages of outrageous tips, tricks, tools, and secrets I can steal and use AS OF RIGHT NOW.

I understand that 75% of these tips, tricks and tools are NOT INCLUDED ON THE CD and can only be found either in a $600 private session or in 30-Second Secrets.

SO WHAT’S IN 30-SECOND SECRETS?

1. The 4 profiles of your potential prospects and how to create a message that answers all their needs.
2. 40 - count ‘em - 40 sample messages you can tweak, steal, reword, and start using RIGHT NOW.
3. 3 UNIQUE ways you take in information.  How to figure out which type you are, and how to speak to your prospects in their preferred language.
4. The 4-part 30-second formula written out, step by step, so you can see the message in front of you and tweak yours to perfection.
5. Steal these examples for your business!  How to:
   
   Dollarize
   Dollarize and Quantify
   Quantify
   Educate
   Use Storytelling to hook your listener
6. 80 verbs to choose from – change the way your clients and prospects think about you and  STOP LABELING YOURSELF OUT OF BUSINESS!
7. Quick!  You’ve got your message.  What do you say next?   Use these 6 rules to create “follow-ups” so enticing that they’ll won’t be able to resist asking you for more.
8. What if they already have what you do?  Borrow these two samples and use them in your own language – make them think they should have hired you instead in one short sentence.
9. Overview:  A 15-point checklist that baby-steps you through the entire process so you don’t miss a single trick.
10. Don’t know how to dollarize?  Steal these three examples and start commanding more attention in your next conversation.
11. Super-Bonus!  2 scripted dollarized cold calls you can use for your own business right now.
12. Don’t know how to quantify?  Just grab these three examples, tweak them for your business,  and watch the effect you have in your next conversation.
13. Extra!  If you were on CNN tonight, what would you want them to know about your business?  Borrow these 8 question-techniques from a marketing firm and “educate” your prospect.   See with your own eyes how educating will position you as the Expert’s Expert and the only possible choice for your future clients.
14. Can’t Dollarize, Quantify or Educate?  Borrow these 4 examples of story-telling, put them into your own language, and watch what happens to your business.
15. Sneak a peek at what private coaching can do for a marketing company, an insurance firm, a mortgage broker, a business coach, an event planner, a record label company and a skin care line.  Want to lift and tweak these messages for your business?  Feel free!
16. Extra!  When you read these 8 examples of a softer message for low-key social networking,  you can steal the ideas and start using them anywhere, any time, any place – and you’ll still be promoting your business.  Only no one will ever know.

30-Second Secrets contains 18 years’ worth of PR tips, training, tricks, and thousands of dollars spent in learning what makes people want more, more, more of you and what you do. 

The only other place you can find this information is in a $600 private session. 

30-Second Secrets is being offered at $14.95 for the next 30 days. 

I am keeping it at this lovely crazy price because Version Two will be three times as long with over 100 marketing secrets.

CLICK HERE NOW TO ORDER 30-SECOND SECRETS FOR $14.95

WAIT!  WOULD YOU LIKE TO GET 30-SECOND SECRETS FOR ONLY $9.95 INSTEAD?

If you order the audio or the CD, I’ll include the report for $9.95. And I’ll throw in two bonuses I’ve never offered before.

BONUS # 1!
My Private List of Unhearable Words

If you order the audio or the CD PLUS the 30-Second Secret Report, you will get my private list of Unhearable Words so you can TAKE THEM OUT OF YOUR BUSINESS MESSAGE AS OF NOW!  This is a $19 value  – you will not find a list like this anywhere else – and it’s FREE if you order both “Speak Your Business” and “30 Second Secrets.”

BONUS # 2!
My Private List of Trigger Words

If you order the audio or the CD PLUS the 30-Second Secret Report, not only will you get a list of Unhearable Words – you will ALSO get my private list of Trigger Words so you can START USING THEM TO ATTRACT MORE BUSINESS AS OF NOW!  This is a $24 value and it’s FREE if you order both “Speak Your Business” and “30 Second Secrets.”

I haven’t given either of these lists out to the public but I’d like to offer them as a thank-you for trying the CD and the Report.  I want you to have everything you need to BRING IN MORE REFERRALS, MORE CLIENTS, AND MORE BUSINESS AS OF RIGHT NOW!

CHOOSE THE AUDIO PACKAGE OR THE

CD PACKAGE BELOW

p.s. As always, this entire offer is UNCONDITIONALLY GUARANTEED. If you are not satisfied for any reason, we will promptly refund your money. No questions asked.

p.p.s.  Are you getting all the business you can handle?  Do you have people begging for your card?  It’s guaranteed!  Why not give it a try?